Augmented Reality and Mixed Reality – A New Experience of the Real World
What is Augmented Reality (AR) and Mixed Reality (MR)? How are they different from VR?
Unlike virtual reality, which allows user to inhabit a three-dimensional virtual environment, augmented reality interacts with the existing natural environment and simply overlays computer-generated information on top of it. In other words, augmented reality alters user’s perception of a real world environment whereas virtual reality completely replaces the real world environment with a simulated one. Mixed reality is a form of augmented reality where it interacts with real world environments with virtual objects in a way that make them look like they exist in the real world.
Augmented reality and mixed reality offer an engaging, innovative and immaginative way to showcase creative projects to end users.
The use of AR and MR is versatile and ever-growing. With over ten years of experinece and knowledge in 3D and interative design, we offer high quality custome virtual content and applications for Android ARCore and Magic Leap. Whether you are looking to launch a new product, or you have an idea about a game, we have you covered!